AD PRODUCTS

Ad Selector

Hulu’s Ad Selector allows the user to choose their ad experience by selecting the ad they want to view. The user will be presented with two or three video options. Once a selection is made, the user will be presented with the commercial of their choice. If no selection is made after :15, one video in the unit will be randomly selected to play.

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Branded Slate

Hulu’s Branded Slate offers a :05 to :07 custom title card that appears in premium positioning before video creative in the first pod prior to the beginning of a show. The advertiser’s brand logo is shown with “Presented by” intro text and Hulu-provided voiceover audio.

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Branded Slate for Entertainment Clients

Hulu’s Branded Slate offers a :05 to :07 custom title card that appears in premium positioning before video creative in the first pod prior to the beginning of a show. The advertiser’s brand logo is shown with “Presented by” intro text and Hulu-provided voiceover audio.

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Gateway Go

Now available for Disney+ and Disney Streaming Entertainment, Gateway Go brings a new way for advertisers to drive conversions.

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Gateway Shop

Gateway Shop is Disney’s first Shoppable TV Ad Experience that allows for frictionless commerce by combining dynamic product information, streamlined mobile shopping destination, and audience targeting to engage viewers and provide a clear path to purchase.

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Interactive & Enhanced Ads

Interactive video formats foster greater affinity with a brand using customizable interactivity that can inform viewers about a brand’s latest products, features, and services.

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Marquee Ad

Hulu’s Marquee Ad is a high-impact, native unit positioned on Hulu’s home screen built to promote TV shows, theatrical movies and video games.

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Max Selector

Hulu’s Max Selector takes the Ad Selector unit, Hulu’s original choice-based ad unit, and layers on enhanced video selections and interactive capabilities to provide viewers with a more engaging and immersive experience.

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Pause Ad

Hulu’s Pause Ad offers advertisers a unique opportunity to connect with viewers through situational relevance — the act of pressing pause.​

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Premium Slate

A Premium Slate is a :05 to :07 custom title card with “Presented by” messaging and voiceover that appears in premium positioning before video creative in the first pod before the beginning of a show. This unit offers enhanced creative flexibility for a client to leverage their own video, dynamic visuals, and sound.

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Premium Slate for Entertainment Clients

A Premium Slate is a :05 to :07 custom title card with “Presented by” messaging and voiceover that appears in premium positioning before video creative in the first pod before the beginning of a show. This unit offers enhanced creative flexibility for a client to leverage their own video, dynamic visuals, and sound.

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Video Commercial

The Video Commercial includes placement of your advertiser’s video creative into any one of Hulu’s standard long-form content commercial breaks.

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